Your Renewal Is Up Again and You Still Do Not Know Where Members Go

Nov 12, 2026

A quality driven health plan sends members to the doctors and facilities with the best measured outcomes, then pays for the care there. It lowers Plan cost because the cheapest claim is the one done right the first time: fewer complications, fewer readmissions, and fewer procedures that never needed to happen.

For a CFO, the appeal is predictability. Plan spend swings on a small number of high cost episodes, and those episodes are where quality varies most. Steerage is one of the few cost containment levers that cuts spend and improves the member’s outcome at once.

What is a quality driven health plan?

A quality driven health plan uses measured provider performance, not network discounts, to decide where care happens. It identifies the physicians and facilities with the best outcomes for a defined procedure, then uses Plan design, navigation, and direct contracts to route members to them.

  • Provider steerage is the practice of directing members toward specific physicians or facilities through Plan design, cost share, and navigation rather than through a mandate.
  • A Center of Excellence is a facility a Plan has selected for a defined procedure based on case volume and measured outcomes, usually paid through a bundled case rate that includes complications.
  • A high-performance network is a narrowed or tiered provider network built on quality and efficiency measures rather than on discount alone.

Does paying more for care buy better care?

No. Price and quality track each other poorly in the commercial market. What an employer pays is driven largely by hospital market power, so the higher priced facility is not reliably the safer one. That disconnect is the whole reason steerage is worth doing.

RAND’s Round 5 hospital price transparency study covered more than 4,000 hospitals in 49 states and the District of Columbia. It found that employers and private health plans paid 254% of what Medicare would have paid for the same services in 2022. Georgia was one of eight states where commercial prices averaged above 300% of Medicare.

RAND also found that very little of that variation is explained by a hospital’s Medicare or Medicaid mix, and that a larger share is explained by market power. If price carries no quality signal, a network built on discounts alone cannot deliver quality either. A self-funded employer has the data and the design freedom to look at outcomes directly.

What does the quality gap cost a self-funded Plan?

Getting the diagnosis wrong is expensive before anyone is treated. Misdiagnosis drives repeat imaging, the wrong procedure, avoidable admissions, and disability claims. The national harm figures are large enough that any Plan with a few hundred covered members is carrying some share of them.

Research published in BMJ Quality & Safety in 2023 estimated that 795,000 Americans die or are permanently disabled each year as a result of diagnostic error. The study was led by the Johns Hopkins Armstrong Institute Center for Diagnostic Excellence and funded in part by the Agency for Healthcare Research and Quality. It put the average diagnostic error rate across diseases at 11.1%, and found stroke missed in 17.5% of cases.

Those errors reach a self-funded Plan as claims: a second admission, a longer stay, the wrong surgery. They also reach it as risk, because the complicated case is the one that crosses your Specific Deductible.

Does steering members to higher quality doctors actually reduce cost?

Yes, and the largest published employer account shows where the savings come from. Two places: procedures avoided when an independent expert review finds surgery is not indicated, and lower downstream cost when the procedure that does go forward is done well. Both show up in your own claims.

Writing in Harvard Business Review in 2019, Walmart’s Lisa Woods, Geisinger neurosurgeon Jonathan Slotkin, and Health Design Plus founder Ruth Coleman published results from the company’s Centers of Excellence program. Among associates sent for spine evaluation between 2015 and 2018, 54% avoided surgery after the Center of Excellence review.

On joint replacement, the same program reported cost per case 15% lower at Center of Excellence sites. Those patients spent 32% less time in the hospital and were 70% less likely to be readmitted.

Walmart is not an employer of 300 lives, so the scale does not transfer. The mechanism does. A bundled case rate, an appropriateness review, and a waived member cost share all reach a mid-market Plan through its TPA or its stop loss carrier.

What does steerage look like inside a self-funded Plan?

Steerage is a set of specific contract and Plan design choices, not a philosophy. Most employers start with one or two of the five below, applied to the procedures where their own claims data shows the widest cost variation and the heaviest spend.

  1. Centers of Excellence for planned procedures. A defined list of facilities for joint replacement, spine, bariatric, cardiac, and transplant care, paid at a bundled case rate that includes complications.
  2. Surgical appropriateness review. An independent expert second opinion before an elective procedure. This is where avoided surgeries come from.
  3. High-performance network tiering. A narrowed or tiered network built on outcome measures, with the member’s cost share set by tier rather than one in-network rate.
  4. Care navigation and case management. A person who calls the member, explains the options, and books the appointment. Steerage without navigation is a brochure nobody reads.
  5. Plan design incentives. Waived deductible and coinsurance at the steered site, plus travel and lodging where the site is out of the area.

What does steerage ask of your employees?

It asks them to travel or change doctors, which is why design matters more than policy. The programs that work make the steered option the easy one: no cost share, logistics handled, and a person who stays on the phone until the appointment is booked.

Handled badly, a steerage program reads as the employer restricting care. Handled with care, it reads as the employer buying the best care in the country and covering the flight.

How employees see the Plan is measurable. Totem publishes a 12.5% increase in benefits perception across its client work, and a Net Promoter Score of 86 for its service center. A benefits program employees trust is a retention asset, which is the half of this a CHRO underwrites.

How do you know a quality driven health plan is working?

Four numbers tell you. Track the share of eligible procedures that went to a steered site, the readmission rate on those cases, the all-in cost per case against baseline, and PEPM trend in the categories in scope. Review all four quarterly, not at renewal.

None of those numbers mean anything without reporting you can read. If your TPA cannot say where your joint replacements happened last plan year and what each one cost all in, that reporting gap is the first thing to fix.

Steerage also does not stand alone. It sits alongside the other cost containment levers that pull in the same direction. Totem’s published range for medical spend savings across its clients is 8% to 29%. Steerage is one mechanism inside that range rather than a replacement for the rest.

Where should a quality driven health plan start?

Start with your own claims. Pull the last two plan years of elective surgical episodes, sort them by all-in cost, and look at where they happened. If one facility costs the Plan two or three times what another charges for the same procedure, that is the first thing worth steering.

Totem reads that data and says which procedures are worth steering. If your renewal keeps landing above trend, the useful question is not what you are paying. It is where your members are going, and whether anyone has looked.

FAQ

What is provider steerage in a self-funded health plan?

Provider steerage is the practice of directing members toward specific physicians or facilities chosen on measured outcomes. A Plan does it through cost share incentives, bundled case rates, and care navigation. The member keeps the choice; the Plan makes the higher quality one easier and cheaper.

Do you need a Center of Excellence contract to run a quality driven health plan?

No. Many employers start with an independent surgical appropriateness review, which needs no facility contract and produces the avoided-procedure savings. Centers of Excellence and bundled case rates come next, and most mid-market Plans reach them through a TPA or stop loss carrier program.

How quickly does steerage show up in claims?

Avoided procedures show up in the same plan year, because a surgery that does not happen is a claim that never files. Lower cost per case and lower readmission rates take longer, since they depend on steered volume. Expect a readable signal after four quarters.

Does a quality driven health plan mean a narrow network?

Not necessarily. Tiering and Centers of Excellence sit on top of a broad network and apply to a defined list of planned procedures. A narrow network is a separate decision. Most employers steer the episodes that drive spend and leave the rest alone.

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